Mar08 Power to the PeoPle SoCIAl MeDIA trACKer v 3 Power to the people - Social Media Tracker Wave 3 3 Welcome to Wave 3 04 06 10 12 18 34 48 56 76 Introduction Methodology What is Social Media? Global Snapshot Blogging Social Networking Sharing Content Consuming Content Final Word Introduction Welcome to Universal McCanns global research into the impact of social media This project is an ongoing commitment by Universal McCann to measure consumer usage, attitudes and interests in ad