Magento Community Edition User Guide

  MagentoCommunity Edition User Guide Version 1921  Contents Getting Started  1 CHAPTER 1: Welcome to Magento!  3 Resources 4Join the Conversation! 7 CHAPTER 2: About This Release  9 System Requirements 10Compatibility Check  11Installing Magento 11Part I: Magento Installation 12Part II: Magento Installation 20Reinstalling Magento 25Using a Staging Environment 25Prelaunch Checklist 26 CHAPTER 3: Your Magento Account  29 Sharing Your Account 32 CHAPTER 4: Quick Tour   35 Customer Journey  36 Attract New Customers 38Engage Your Customers 39Increase Average Order Value (AOV) 40Moment of Purchase 42Customer Retention 43 Updated:8/1/2015 Copyright© 2015 Magento,IncAll rights reserved  Loyalty Advocacy  44Success! 45 Basic Configuration  47 CHAPTER 5: Store Admin  49  Admin Login 50My Account 52Message InBox 53Notification Setup 57 Admin Menu 58 Admin Tools 61Global Record Search 62List Controls 63 Actions Control 65 CHAPTER 6: Store Details  69 Store Information 70Locale Options 71States Options 72Countries Options 73Currency  74Basic Shipping Settings 75Store Email Addresses 76Contact Us 78 CHAPTER 7: Websites,Stores Views  81 Setting Up Store Hierarchy  82Configuration Scope 84 Adding a Language 86Store URLs 89Secure and Unsecure Base URLs 90Using a Custom Admin URL 92 CHAPTER 8: Industry Compliance  95 PCI Compliance Guidelines 96 iiiMagento Community Edition User Guide,Version 1921